My Portfolio

I grew up as a competitive ballroom and Latin dancer, ending my career as a Canadian champion. Dance is also where I first fell for fashion. I spent nights before competitions rhinestoning my own shoes by hand, working with dressmakers to co-design costumes, and learning how fabric, cut, colour, and light could tell a story on a moving body. That process of turning a creative vision into something tangible has stayed with me ever since.

I went on to complete my Bachelor of Commerce at Queen’s University’s Smith School of Business, graduating with First Class Honours. There, I built a structured, analytical way of thinking, while also staying close to creative work, as a dancer and model in the Vogue Charity Fashion Show and a photographer for the university’s creative agency.

Since graduating, I’ve been working in the consulting industry. In my most recent role as Strategy Manager at a pricing and revenue consultancy, I turned research, data, and consumer behaviour into clear recommendations that shaped how companies structured, positioned, and communicated their offers.

The longer I worked in strategy, the more I noticed that the projects I found most energising were always the ones closest to the customer and the brand, where data meets perception, storytelling, and culture. That realisation didn’t fade with time; if anything, it sharpened. Eventually it became clear: I had the degree, the experience, and the conviction. This was the moment to make the shift I’d been circling for years.

That decision brought me to Paris, to pursue a Master’s in International Fashion & Luxury Management at the Institut Français de la Mode, stepping fully into the industry I’d been drawn to since I first learned to bring a creative vision to life on a dance floor.

I’m now building toward a career in fashion, beauty, and luxury, with a particular focus on marketing, PR, and brand communications, connecting the analytical and creative sides of my background to help brands express their identity in ways that feel relevant, distinctive, and emotionally resonant.